Free calculator for chauffeur companies

What price should you list on an OTA?

Work out the price to list on Viator or GetYourGuide so that, after commission and any invoice surcharge, the booking still leaves you your net.

The sliders start from a €300 net and the 25% commission operators most often report for Viator and GetYourGuide; the surcharge is GetYourGuide’s digital services tax line, 0.75% in its own example since October 2026.

Price to list on the platform€404
The platform’s share of that price€104

list price: what you keep ÷ (1 − commission − surcharge)
the platform’s share: list price − what you keep

Since August 2026 Viator and its partners decide the final retail price, so on Viator this figure is the net rate to protect rather than the price travellers will see. On GetYourGuide it is the price, and its parity rule means your own site should not be cheaper.

Our fee starts at €2,000 a month, with no setup fee, and the plan behind these numbers is part of the proposal.

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How it works

The calculation

  1. The list price is what you need to keep, divided by one minus the commission and any surcharge.
  2. The platform’s share is the list price minus what you keep.
  3. On Viator the result is the net rate to protect, because the platform sets the retail price; on GetYourGuide it is the price, and your own site should not be cheaper.
One run

To keep €300 from a booking at 25% commission with GetYourGuide’s 0.75% digital services tax line, the list price is €404 and the platform’s share €104. At 30% commission the list price is €433. Round to a price travellers recognise and check it against what hotels and agents pay for the same trip.

What to do with the result

Set the net you need from the pricing guide, run the calculator for each commission rate you are offered, and put the resulting price on every channel at once. If the list price is far above what travellers pay for the same trip elsewhere, the product does not belong on that platform at that commission.

More on this in Bookings from OTAs ›

Questions

Questions owners ask about this calculator

What should I enter as the amount to keep?

What the same trip leaves you when booked direct, after the cost of running it: your net rate. The pricing guide shows how to get it from your hourly and per-kilometre costs.

What is the surcharge slider for?

GetYourGuide adds a digital services tax surcharge as a separate line on supplier invoices in France, Italy, Spain and the UK since 1 October 2026; its own example is 0.75% of the booking. Leave it at zero elsewhere.

Does the list price apply on Viator?

Since the supplier agreement of 1 August 2026 Viator and its partners decide the retail price travellers see. Use the figure as the net rate you enter, which Viator says it protects.

Can my own website be cheaper than the OTA price?

GetYourGuide’s standard terms include a price parity rule. Hold one retail price per route and vehicle class across your site, OTAs and partners, and let the commission come out of your margin.

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